Public speakers are always regarded as experts who are here to save us from our troubles and actually motivate us to become productive and positive thinking. There are actually all sorts of public speakers who try their hand (and luck) at becoming the next Dr. Phil. Of course, not all motivational speaking and keynote speakers have Oprah to launch them to celebrity status. One must really work hard in order to achieve not only the popularity that public speakers like Dr. Phil are now enjoying but the authoritative claim on the topic that he or she wants to specialize in.
This means that you really have to take your job seriously as a lot of people are paying you to teach them a thing or two about the issues that concern them. This is why aspiring keynote speakers should keep track of these helpful points to consider whenever delivering a public speech to be able to catch the attention of possible clients as well that may book them for seminars or get their professional help for their personal problems.
Nobody wants to listen to a speaker who gives a blow-by-blow account of the stuff that he just read from a book. You will actually lose your audience’s interest if you commit this error and you’ll forever be stuck with being labeled by people as boring. Surely, this is the worst thing that could ever happen to a speaker because they are actually there as an authority figure, someone that the audience will likely listen to and not just be reminded of their old college professors whose fly is always open.
When it comes to your marketing strategies, however, you should always make sure that they send the right message. Don’t put too much focus on the packaging because whether this may refer to you or to the promotional material that you are actually going to hand out, it is best that you keep your focus on what’s inside, what the people would actually want to read or hear about. Appearance is nothing when you have nothing but fluff to back-up those glitter laced packages.
When making a promotional material for your keynote speaker appearances always make sure that your promotional material absolutely screams of your would be topic and make sure that it is a highly interesting one at that! Your audience will also appreciate viewing various testimonials from fellow believers, placing your promotional materials with legitimate and accurate testimonials from actual persons who been to your talks affirms your claims as being an incredibly good keynote speaker who’s really able to reach out to people and who’s ideas and advice are really worth following.
Also, don’t ever forget to list down your credentials, that is, if you have any but try to stick to the ones that are relevant to your career as a keynote speaker and also leave some space wherein you will be able to talk about your field of expertise. But you also keep in mind to keep all these facts concise and novel like as people’s attention may tend to drift from one thing to another and you wouldn’t want to saturate their minds and their interest in you with a novel long promotional material.
Before going to your speaking engagement, pick the clothes you are going to wear. Choose something that will help you to feel confidence and will make you look credible. A neatly and well-dressed speaker is more believable than a speaker who is poorly dressed and looks like something the cat dragged in.
Tags: Motivational speaking